Posts by Jennifer Dopazo

Website planning and storytelling

Planning your website should not be overwhelming if you approach it from a storytelling point of view. Thinking of the type of website you want to build, you’ll be able to plan what information will be included. List the specific type of content that you have to work with, be very specific!

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Design Challenge: Canva vs. Photoshop

This is the most important virtue for a designer to possess. Discipline is the god of design that governs every aspect of a project… Without it, it is total anarchy, total randomness, pure chaos. Discipline is the attitude that helps us discern right from wrong and guides us to achieve consistency of language in whatever…

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Visualizing Your Social Brand

It’s really important to take steps back every now and then. Especially when you feel like you are getting caught up in a vortex and you are not making choices for yourself but just reacting to the way people act around you. — Jonathan Harris

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Building a Website – The Easy Way

There’s a certain amount of intuitive thinking that goes into everything. It’s so hard to describe how things happen intuitively. I can describe it as a computer and a slot machine. I have a pile of stuff in my brain, a pile of stuff from all the books I’ve read and all the movies I’ve…

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Effective Branding Habits

“You have to set up the narrow parameters that you work in, and then within those, give yourself just enough room to be free and play.” Danielle Krysa – Creative Block: Advice and Projects from 50 Successful Artists (public library)

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The Sweet Spot

Poetry seems to have priced itself out of a job; sadly, it often handles few materials of significance and addresses a tiny audience. Literary fiction is scarcely published; it’s getting to be like conceptual art — all the unknown writer can do is tell people about his work, and all they can say is, “good…

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Your Business is a Masterpiece, Not a Rough Sketch

“Yes! Hope may with my strong desire keep pace, And I be undeluded, unbetrayed: For if of our affections none find grace In sight of Heaven, then wherefore hath God made The world which we inhabit? Better plea Love cannot have, than that in loving thee Glory to that eternal peace is paid, Who such…

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Creating a Branding System

“Habits scientists say, emerge because the brain is constantly looking for ways to save effort. Left to its own devices, the brain will try almost any routine into a habit, because habits allow our minds to ramp down more often. This effort-saving instinct is a huge advantage.” Charles Duhigg: The Power of Habit – The…

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