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Branding Archives • Page 4 of 8 • Candelita

A Gimp + Instagram mini workshop.

January 16, 2015 | By | No Comments">No Comments

Happy Friday!
Last week I shared with you some tips on how to make Instagram work for your brand and stand out from the crowd: Be Famous on Instagram.

You guys really seemed to dig it so I decided to take it a step further and help you get started on Instagram with the 100% free Open Source software, GIMP.  Creating Graphics for Instagram with Gimp is easy and will make your brand shine!

Once you’ll sign up you will learn:

  • How to add text to your images.
  • How to add graphics to your images.
  • Transparency and blending modes.

Want in? Register here! It’s 100% free.

Be Famous on Instagram

January 5, 2015 | By | 15 Comments">15 Comments

Instagram is one of the most powerful social media networks for companies to expand their brand—but only if you’re using it correctly.

What started as a stream of stunning photos has evolved into a robust online universe, and simple graphic images are no longer enough to get you noticed in this expansive space. (click to tweet!) Yes, you do still see posts of inspirational quotes as text over pictures on Instagram, but that’s not why people seek out this social network. They come because it allows them to discover a secret glimpse, a behind-the-curtain peek into who you are and what you stand for.

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Avoid Web Shame

September 17, 2014 | By | No Comments">No Comments

Do you suffer from Web shame? Many small business owners do. Web shame is when you avoid giving out your website address when asked because your website embarrasses you.  Your site no longer represents your vision and when viewed on a mobile device, it is totally useless.  It’s when you find yourself staring at your site and instead of nodding in satisfaction, you look away in horror.

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Design Challenge: Canva vs. Photoshop

This is the most important virtue for a designer to possess. Discipline is the god of design that governs every aspect of a project… Without it, it is total anarchy, total randomness, pure chaos. Discipline is the attitude that helps us discern right from wrong and guides us to achieve consistency of language in whatever we do. Discipline is what helps us navigate through the social context in which we operate. Discipline is what makes us responsible toward ourselves, toward our clients, toward the society in which we live. It is through discipline that we are able to improve ourselves, mentally and physically; to offer the best of ourselves to everything around us, including every project on which we work…

Discipline is the supreme state of mind, the master of passion, and the governing structure of nature.

There is no design without discipline. There is no discipline without intelligence.

Massimo Vignelli Vignelli: From A to Z (Source: public library)

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mautic is open source marketing automation