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discovery process Archives • Candelita

Learn how effective your current website is via discovery

February 20, 2017 | By | No Comments">No Comments

If you’ve ever gone to the grocery store without a list, you know the dangers of making decisions without a roadmap. Generally, you wind up buying yet another can of green beans to add to your dusty canned goods collection while forgetting to pick up the one thing that you really needed. You make an impulse buy that undermines your diet, or you go way over your monthly grocery budget, using money that might have gone to something even more valuable, like a vacation.

A smart shopper takes time to look in the fridge and in the cabinets to get a sense of what’s running out before going to the store. They make some hard decisions about supply and demand, questioning, for example, whether anyone is ever going to eat all those canned green beans. They consider what they’ve budgeted for and what their dietary needs are.

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How a long-lasting relationship with your web designer helps your business

January 6, 2017 | By | No Comments">No Comments

Should old acquaintance be forgot,
and never brought to mind?
Should old acquaintance be forgot,
and old lang syne?

As the old year drew to a close and a new year began, many of us were clinking together champagne flutes while singing along with the traditional New Year’s melody Auld Lang Syne. The song, written more than two centuries ago, still has the power to move listeners because it reminds us of the importance of maintaining meaningful relationships.

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Taking your new business strategy into the new year

December 18, 2016 | By | No Comments">No Comments

Even the best laid plans can unravel. And when they do, it’s easy to trip over the loose strings. Worse, good intentions can sometimes blind us to missteps, impeding our ability to anticipate bumps in the road.

How can a savvy entrepreneur with a thoughtfully designed business roadmap stay on track in the new year?

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Discovering that one big happy business strategy you’ve been dreaming of

December 4, 2016 | By | No Comments">No Comments

Over the past few weeks, we’ve looked at how you can use the discovery process to gain a better understanding of your business’ internal processes and mechanisms, the revenue models, audiences, and markets that suit your business objectives, and the strategies that have proven most (and least) effective in reaching those goals.

However, a huge pile of data can actually slow your progress if it’s too cumbersome. Critical observations can be buried when you attempt to take a holistic view of the information you’ve gathered. That’s why the final phase of discovery is sorting through that data to discover the key takeaways and craft an actionable plan for moving forward.

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