What creative entrepreneurs gain through the discovery process

What creative entrepreneurs gain through the discovery process

By jenniferdopazo | September 11, 2016

If you have a talent you can capitalize on and a website, you can launch a startup in 10 days or fewer according to internet lore. Don’t believe it? Google “Launch a business in 10 days” and see what crops up.

Read

What the flexible designer learns from clients

By Jennifer Dopazo | August 28, 2016

During my Fabricant Way interview with Matt Dilling of Lite Brite Neon Studio,  He described his clients as “teachers who…help change our view on the medium, change our view on our technique, and change our view of the world around us.” Do you listen to what they tell you about their unique project and then…

Read

Are your productivity apps wasting time?

By Jennifer Dopazo | August 21, 2016

If you’re like most Americans, you could use more time. Between long work weeks, which are still the norm despite Tim Ferriss’ best efforts, family and household responsibilities, sleep, and a wee little smidge of recreation, most of us feel pressed for time. And so we do what any good modern human does: we seek…

Read

Thought experiments for developing your brand personality

By Jennifer Dopazo | August 14, 2016

Think back over your life and pinpoint that one person who stands out head and shoulders above the rest. You’re looking for the person who has superglued herself to your psyche – through her inventive fashion choices or rallying laughter, her ability to always find the best in others or her knack for seeing the…

Read

Jen´s skills are an invaluable blend of interactive and print knowledge, creativity and strategy plus the maturity to work within our sophisticated culture

 heart

CHERI DANNELS

THE NEW YORK TIMES NEWS SERVICE & SYNDICATION