Posts Tagged ‘Business’

Taking your new business strategy into the new year

Even the best laid plans can unravel. And when they do, it’s easy to trip over the loose strings. Worse, good intentions can sometimes blind us to missteps, impeding our ability to anticipate bumps in the road. How can a savvy entrepreneur with a thoughtfully designed business roadmap stay on track in the new year?

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Discovering your go-to brand strategies and tactics

How would you rate your current marketing strategy? If you’re like many small business owners, you haven’t had time yet to sit down and develop a strategy at all. It may be that even without a business strategy, your business is moving along at a respectable pace. But if that’s the case, how much more…

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Discovering your ideal market position

Brands do not operate in a vacuum – or at least, most brands don’t. If they did, there’d be no need for branding at all. People would recognize the products you produce and sell as entirely unique and innovative, and the brand name that you so painstakingly chose and trademarked would become the default name…

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Are your productivity apps wasting time?

If you’re like most Americans, you could use more time. Between long work weeks, which are still the norm despite Tim Ferriss’ best efforts, family and household responsibilities, sleep, and a wee little smidge of recreation, most of us feel pressed for time. And so we do what any good modern human does: we seek…

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Fabulous FREE downloads for better business organization

Design is all about order – glorious order! But there is some truth in the old saying about creative minds being messy minds. After all, whether you’re a designer or baker of whimsical cupcakes, if you’re a creative entrepreneur, your mind is (hopefully) filled to overflowing with a constant stream of brilliant ideas. So how…

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Yes. Even you need a business website.

It’s hard to imagine, but as of 2015, 1 in 2 small businesses still have no business website. The reasons given for this oversight may appear varied at first glance: People don’t find me online. People don’t use Google for the sorts of merchandise/services I offer. People already know about my business. All of my…

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Just right business vision

I’ve talked before about the importance of having a clear business vision. But is it possible to have a vision that’s too focused? When business vision turns into tunnel vision, it’s possible for even the most insightful entrepreneurs to miss out on opportunities for growth and progress. A focus that is too narrow limits our…

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5 worthwhile splurges for busy bosses

While perusing the Being Boss Facebook page, I stumbled across a discussion about the unique stressors that women in business face. Though men have taken on more responsibilities in relationships, families, and home maintenance, the majority of the weight still falls on the shoulders of women. As we embrace our roles as titans of enterprise, as…

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3 clever tools busy designers can't live without

Achieving success as a designer in a crowded market is enough to make any graphic artist giddy. You’ve put in the time. You’ve earned a reputation for professionalism, skill, and ingenuity. You’ve got more projects lined up than you know what to do with. Which is the only real drawback to success. And it can…

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